"Let Eat Bi": The Third Paradise on earth Biella. Project activation of the production potential and of social aggregation, formed by the economy supportive of the earth understood as a common good
Michelangelo Pistoletto (born 25 June 1933) is an Italian painter, action and object artist, and art theorist. Pistoletto is acknowledged as one of the main representatives of the Italian Arte Povera. His work mainly deals with the subject matter of reflection and the unification of art and everyday life in terms of a Gesamtkunstwerk
In 1996, he founded the art city Cittadelarte – Fondazione Pistoletto in a discarded textile factory near Biella. Its objective, in brief, is “to inspire and produce a responsible change in society by means of creative ideas and projects.” Nowadays Pistoletto is particularly concerned with environmental issues, and to develop awareness about using only what we need and to create awareness about over consumption.